At this point in the XXIst century, the score that used to assess the trainer cannot be indicative of anything. Because the trainer is dead. He has been surpassed by Storytelling and Gamification.
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Video games were our next stop in the search for new Transmedia tools, along with Dramanagement. And in them we discovered that, in fact, it isn’t the video game! that could help us improve.
The new tools that have emerged under the umbrella of Edutainment were gradually taking shape with Dramanagement, film and business, as the first to show us the potential of the Transmedia trend.
Carlos Andreu explains how he discovers the path to edutainment, with the help of two dissidents: Sergi Corbeto and Norbert Monfort.
Carlos Andreu explains his first steps as a consultant in HR, which quickly detects how the participants’ grades in the training session define a success or a failure.
When I arrange to have lunch with my friends they often ask me if I’ve changed jobs. And my first response is always the same: no, I’m still at Cookie Box!
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